Hey there,

Relationships are amazing, but let's be honest, they can also be challenging. Communication can feel tricky, and resentments can build up over time. But fear not! There are ways to strengthen your bond and keep the spark alive.

This week, we're focusing on the 1% Rule.

What's the 1% Rule?

Think about those small things your partner does (or doesn't do) that bug you. Maybe it's leaving dishes in the sink, or not putting their clothes away. These might seem insignificant, but over time, they can add up to resentment.

The 1% Rule encourages you to address these issues, but in a positive way. It's about:

  • Communication: Talk openly and honestly with your partner about your expectations and needs.

  • Understanding: Try to see things from their perspective. What's the value behind their "1%"?

  • Appreciation: Show gratitude for the things your partner does well, even the small stuff.

  • Compromise: Find solutions that work for both of you.

How to Apply the 1% Rule?

  1. Identify your 1%'s: What little things do you or your partner always do?

  2. Communicate openly about expectations and values

  3. Show appreciation for each other's efforts

Quick Tips:

  • Focus on one small change at a time

  • Set reminders to stay consistent

  • Be patient – results take time!

There will be days when sticking to the 1% Rule feels tough. But remember, even small efforts can make a big difference. Here are some tips to stay motivated:

  • Forgive yourself for slip-ups. Just pick yourself up and keep going.

  • Make the 1% Rule a priority. Schedule time for it in your day.

  • Talk to your partner! Share your goals and get their support.

Ready to Take the Challenge?

The 1% Rule is a powerful tool for strengthening any relationship. By focusing on small, consistent improvements, you can create a lasting and fulfilling bond with your partner.

Want to learn more? We've included some additional resources in this newsletter, including a link to the Couply app. Couply offers tools and activities to help you implement the 1% Rule and improve your communication, intimacy, and conflict-resolution skills.

Remember, love is in the little things. Start your 1% journey today!


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Connect with the creator of Couply

Hey I’m Tim, the creator of Couply! I’m working as hard as I can with our small team to make a big difference in your romantic lives. I’d love to hear from you. You can hit me up with feature ideas, improvements or to say hi. Just drop me a note below, which links to my email address. 🙏